FORD CITY, Pa. — For Sean and Yvette Beck, family owned and operated has taken on a new meaning since opening Armstrong Truck & Tractor on their farm in Armstrong County, Pa.
“Having our business located where we live is a great benefit,” owner Sean Beck said. “It allows us to keep overhead costs down and provide our customers with the most competitive prices possible.”
Since 2004, the company has maintained a down-home, country-store atmosphere, selling a wide range of equipment and supplies, including tractors, UTVs backhoes, mowers, loaders, hay equipment and hardware.
Being in a rural area has helped their business because the Beck’s farm property allows customers to test equipment on site, before they make a purchase.
“Generally, when people come to our store they want to have someone spend time with them, listen to their needs and answer questions,” Yvette Beck said. “We are known for that here, and customers appreciate us for it.”
In 2006, the Becks decided to take on the Kioti line of tractors and since then have more than doubled their yearly sales of the brand.
Armstrong Truck & Tractor was named a Kioti Million Dollar Dealer for the first time in 2010 and is on track to earn this award in 2012 as well. The company has also been named a distinguished Kioti 5-PAW Dealer since 2011.